About studio MM04

Boutique consulting and projects for sustainability in fashion.

Based in Berlin.

Senator Michael Biel with studio MM04 co-founders and co-CEOs Magdalena Schaffrin and Max Gilgenmann.

Studio MM04 consults fashion brands and commercial platforms, the public sector, and NGOs to develop engaging and honest sustainability communication.

Our clients benefit from our 15+ years of expertise and market overview in sustainability and fashion. 

We are an agile team of strategic thinkers and entrepreneurs, with a broad international network of innovators, solution providers, policy makers and progressive minds.

Meet our team

Our roots

We started our journey as activists. Our team members have been involved in founding impactful initiatives and projects for over 15 years.

2014-present

Fashion Revolution Germany

Magdalena Schaffrin, Max Gilgenmann, Carina Bischof:
co-founders and organizers.

2007-2018

Greenshowroom

Magdalena Schaffrin:
co-founder and organizer.

2018-2022

NEONYT Trade Show feat. Fashionsustain Conference

Magdalena Schaffrin, Max Gilgenmann: co-founders, creative and content directors.

2020 - present

202030 – The Berlin Fashion Summit

studio MM04 team:
co-founders, organizers, hosts.

2016-present

Bundespreis Ecodesign

Magdalena Schaffrin: board member.

2021-present

Drip by Drip Foundation

Max Gilgenmann:
board member.

2022 - present

VORN – The Berlin Fashion Hub

studio MM04: founding member, Magdalena Schaffrin: Co-CEO.

Our sustainability approach

The Four Pillar Model

economic

business development

legislation

CSR

supply chain transparency

environmental

circular economy

regenerative practices

impact measurement

cultural

aesthetics

communication

collaboration

belonging

social

fair trade & labor

equity

diversity

inclusion

At studio MM04, we understand that sustainability must be pursued from an integrative stance.

In 1987, the United Nations’ Brundtland Report proposed the first three pillars: environmental, economic, and social sustainability. In 2010, a fourth pillar, cultural sustainability was added to this model.

We have seen first hand how these four focus areas impact each other in complex ways. As we continue to work towards sustainable transformation on both global and local scales, we must integrate the pillars with each other. The future of the fashion industry relies on creating positive changes in all areas of its impact, with an full-system comprehension.

Our community

We work in close alliance and collaboration with other fashion change-makers.